INsite Magazine

Saturday, May 16, 2009

Sephora Grand Opening

Sephora Grand Opening

Beauty mecca Sephora opened in the Oaks Mall yesterday (5/15), bringing withit 5,503 square feet featuring 13,000 products from more than 200 brands.More than 100 people lined up outside, starting at 7am. The first 100 inline received gift cards ranging from $10 to $100.Jean, 19 ("almost 20") said "basically, my main love has been Sephora since it opened in Brandon three years ago!" She received at $25 gift card, which she used to buy what she came for‹Urban Decay Pocket Rocket lip gloss "with the scene guy on it." She hopes that the opening of this new store means that Gainesville will "take better care of its appearance." We loved what she did with her eyes‹also by Urban Decay.
University of Florida student Gina was the first person in line. She got there at 7am to find makeup for her wedding in August. Pro Beauty Team Expert Amber Kish (based out of Jacksonville) traveled to the grand opening to offer makeup tips and ways to copy her mermaid-inspired look. She recommended Sephora's Lash Plumper Waterproof mascara for Florida summers. "I love this location," Amber told us. "Even though it's in a mall, you get a lot of natural light [coming through the skylights], which is perfect for trying on makeup."
PHOTOS: Allyson Ayers



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